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Contact: 602-682-1536, media@sprouts.com

Grand Opening of New Steele Creek Sprouts Farmers Market Set for Nov. 17

Celebrations Include Free Samples, Discounts, Giveaways, Games and More

Charlotte, NCSprouts Farmers Market is excited to announce it will open its newest store in the Steele Creek neighborhood of Charlotte on Nov. 17 located at 14124 Steele Creek Rd. A ribbon cutting will take place Friday morning at 6:45 a.m. The doors to the store will open at 7 a.m.

“I am pleased to welcome Sprouts Farmers Market to the Charlotte community,” said Vi Lyles Mayor of Charlotte. “Our city is known for its thriving business community, wellness-minded residents, and unique culture. Sprouts Farmers Market brings valuable jobs to our city, as well as an opportunity to add new voices to our diverse community.”

Grand Opening Weekend Events:
From Friday, Nov. 17 through Sunday, Nov. 19 a variety of activities will celebrate the grand opening. A “pop-up party” out front will give guests the chance to taste seasonal produce from the tasting bar, play games, have their face painted, watch artists carve large produce, participate in a special “guess the weight” contest of an oversized piece of produce and more. These activities are fun for the whole family and will last all weekend long.

The first 200 shoppers on Friday and Saturday will receive a free ‘Goodness it’s Free’ reusable goodie bag filled with special products and samples. Inside the store, shoppers can taste new products while they shop from innovative brands at the Vendor Village. On Sunday, beginning at noon, dog lovers will be gifted dog treats from Bundle X Joy and kids will enjoy a reusable coloring tote activity, while supplies last. Plus, music and prize giveaways throughout the weekend will add to the festivities.

In anticipation of the opening, shoppers will have the chance to win a $500 Sprouts gift card up until midnight on Nov. 19 when they sign up via the website. Additionally, customers who text “STEELE” to 777-688 will receive 20% off their purchase over the grand opening weekend (Nov. 17-19) when they scan their app account barcode at checkout; up to two redemptions per Sprouts account per day. Shoppers can also view Sprouts’ weekly ad and save more than $100 with digital coupons on grocery staples and new items every month on the app.

Sprouts Farmers Market is invested in serving the communities where it operates. It works with local farmers like All American Produce, Cottle Farms, Jim Rash Watermelons and others to source produce.

Through Sprouts’ Food Rescue program this store will donate groceries that are no longer fit for sale but remain perfectly edible and nutrient rich to Second Harvest Food Bank of Metrolina a local food bank that provides wholesome food to families and individuals at risk of hunger.

This location will be open daily from 7 a.m. until 10 p.m. For more information and to sign up to win the pre-opening gift card, visit https://www.sprouts.com/store/nc/charlotte/steele-creek-rd/

About Sprouts Farmers Market, Inc.  
True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. Sprouts inspires wellness naturally with a carefully curated assortment of better-for-you products paired with purpose-driven people. The healthy grocer continues to bring the latest in wholesome, innovative products made with lifestyle-friendly ingredients such as organic, plant-based and gluten-free. Headquartered in Phoenix, and one of the largest and fastest growing specialty retailers of fresh, natural and organic food in the United States, Sprouts employs approximately 31,000 team members and operates nearly 400 stores in 23 states nationwide. To learn more about Sprouts, and the good it brings communities, visit about.sprouts.com.  

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