New recipes, challenges and content support more than 200 million users
PHOENIX – July 13, 2021 – Sprouts Farmers Market has teamed up with MyFitnessPal to support the health and fitness platform’s users with healthy recipes, articles, challenges and more.
Sprouts, one of the fastest growing retailers in the country, is the first retailer sponsor on MyFitnessPal and helped introduce a new enhancement to MyFitnessPal’s Recipe Discovery feature that allows users to search and cook more than 100 healthy recipes, highlighting fresh ingredients available at Sprouts. Premium members can simply log and save recipes directly in their profile to count towards their fitness goals. To-date, 2,169 Sprouts recipes have been enjoyed by users of the app.
Last year, Sprouts and MyFitnessPal created the Squash Your Goals Challenge which encouraged users to accomplish their New Year’s healthy eating goals by logging 20 meals in 30 days. The challenge resulted in nearly 121,000 users and a total of more than 5.2 million healthy meals logged in the app.
Throughout the year, a series of articles from Sprouts will be published on the MyFitnessPal blog inspiring readers to enjoy seasonal produce and healthy products to support their lifestyles. A recent article shared a list of hydrating produce that help quench summer thirst, noting seasonal melons from Sprouts like watermelon and cantaloupe are made up of 90% or more water while being full of nutrients and vitamins.
MyFitnessPal is the leading platform for tracking your health and fitness goals. Since 2005, MyFitnessPal has been helping 200 million users across 168 countries quickly and easily log detailed information about their daily activities, providing them with the insights necessary to be the healthiest version of themselves. With over 14 million foods in the platform’s database, access to over 500 recipes from registered dieticians and over 150 heart pumping workout routines, MyFitnessPal is like having a dietitian, trainer, and coach—right at your fingertips. MyFitnessPal also offers a Premium subscription, where members can access expert guidance and exclusive resources to reach their personal goals. Learn more about the platform offering users the ability to take control of their health and wellness journey by downloading the MyFitnessPal app from the App Store or Google Play.
About Sprouts Farmers Market, Inc.
Sprouts is the place where goodness grows. True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. Sprouts inspires wellness naturally with a carefully curated assortment of better-for-you products paired with purpose-driven people. The healthy grocer continues to bring the latest in wholesome, innovative products made with lifestyle-friendly ingredients such as organic, plant-based and gluten-free. Headquartered in Phoenix, and one of the fastest-growing retailers in the country, Sprouts employs approximately 35,000 team members and operates more than 360 stores in 23 states nationwide. To learn more about Sprouts, and the good it brings communities, visit about.sprouts.com.